Teddy light operates the website https://www.teddylicht.de/ and collect certain data from our visitors and customers, insofar as this is necessary. In the following data protection declaration you will learn what we do with your data, so -called personal data, and why we do this. We also inform you of how we protect your data when the data will be deleted and what rights you have thanks to data protection.
Whom can I contact?
Responsible for this website is:
Teddy light
Daniel Destici
Merkenstraße 43 I
22117 Hamburg
kontakt@teddylicht.de
You can also reach ours via these contact details Data protection officer or other data protection -relevant contact. Please contact us at any time if you have specific questions about your data, their deletion or rights.
What are my rights?
You can contact us at any time if you have any questions about your rights in data protection or want to assert your subsequent rights:
Right of withdrawal According to Art. 7 Para. 3 GDPR (e.g. you can contact us if you want to reverse a previously given consent to a newsletter))
Right to information According to Art. 15 GDPR (e.g. you can contact us if you would like to know which data we have saved about you)
Correction According to Art. 16 GDPR (e.g. you can contact us if your email address has changed and we should replace the old email address)
deletion According to Art. 17 GDPR (e.g. you can contact us if we should delete certain data that we have saved through you)
Restriction of processing According to Art. 18 GDPR (e.g. you can contact us if you want us not to delete your e-mail address, but only use emails that are absolutely necessary)
Data portability According to Art. 20 GDPR (e.g. you can contact us to obtain your data stored by us in a compressed format, e.g. because you want to provide the data of another website)
Objection According to Art. 21 GDPR (e.g. you can contact us if you do not agree to one of the advertising or analysis procedures given here)
Right to complain At the responsible supervisory authority in accordance with Art. 77 Para. 1 GDPR (e.g. you can contact the data protection supervisory authority in your state in the event of complaints)
Deletion of data and storage duration
Unless otherwise stated, we delete your data as soon as it is no longer required, e.g. your email address after deregistering our newsletter. Your data is blocked or deleted even if a storage period required by a law runs, unless there is a necessity to further store the data for a contract conclusion or a contract fulfillment. Certain data may have to be kept longer for legal reasons. Of course, you can request information about the stored data at any time.
Visiting the website
If you only want to look around on our website, we do not record any personal data, with the exception of the data that your browser transmits to enable the website to be visited, above all:
IP address (e.g. 95.91.215. Example or 2A02: 8109: 9440: 1198: BDB1: 551F: Example)
Approximately location determination based on the IP area (e.g. Berlin & surroundings)
Internet providers (e.g. Kabel Deutschland or Deutsche Telekom)
Internet speed (e.g. 120 Mbit)
Date and time (e.g. 11:45 am on May 25th, 2018)
Last visited website (e.g. Google.de)
Browser (e.g. Chrome or Safari)
Operating system (e.g. Mac OS)
Hardware (e.g. Intel processor)
As Protective measure In favor of your privacy, deleting or anonymizing the IP address after visiting our website. Thus, the other technical data can no longer be attributed to you and only serve anonymous, statistical purposes to optimize our website. Purpose On the one hand, the temporary storage of the data is the technical necessity for connecting production and the correct, error -free presentation of our website. The IP address and the technical data already mentioned are required to display the website, avoid presentation problems with visitors and to remedy error messages. Legal basis is the so -called legitimate interest that was checked as part of the aforementioned protective measures and in accordance with the European data protection requirements from Art. 6 Para. 1 lit. f GDPR.
Hosting services by a third -party provider
As part of processing in our order, a third party provides us with the services for hosting and presenting the website. All data that is collected as described in the online shop as the following are processed as part of the use of this website or in the forms provided for. Processing on other servers only takes place in the framework explained here.
This service provider sits within a country of the European Union or the European Economic Area.
contact form
You have the opportunity to contact us using our contact form. You can tell us the following data:
First and last name
E-mail address
Notification or booking request with subject
Telephone number
As Protective measure If the contact is made - just like visiting the other website - via an encrypted connection. After successful contact and completed contact request, your data will be deleted immediately. Purpose The requested data is solely the contact or communication with you, which is why the data is only used for this. Legal basis is the so -called legitimate interest, which was checked for persecution of the purpose and in the context of the aforementioned protective measures and in accordance with the European data protection requirements from Art. 6 Para. 1 lit. f GDPR.
Online order/ customer account
If you would like to order our products, we will only ask you data that are required for order and payment processing. This data is treated confidentially and only processed by us, the payment provider and the shipping service provider. The following data is required for this:
Company/private individual
Salutation
First and last name
address
E-mail address
Phone optional)
Payment data
As Protective measure If the data you have entered - as well as visiting the other website - takes place via an encrypted connection. We also apply the principle of data minimization and only record the data actually required. Your data will be saved as long as it is necessary for order processing or until you request the deletion of the data. However, data -relevant data is subject to legal retention periods and can be kept up to ten years. Purpose The requested data is the order and payment processing to provide you with the desired product. Legal basis the mutual fulfillment of the contract is in line with the European data protection requirements from Art. 6 Para. 1 lit. b GDPR.
Registration
You also have the option of registering on our website and then registering with a user account at any time. The following data is required to register with us:
Company/private individual
Salutation
First and last name
address
contact details
User name
password
As Protective measure If the data you have entered - as well as visiting the other website - takes place via an encrypted connection. After successful confirmation, your data will be saved until you decide to delete individual data or the entire user account. Purpose The requested data is the creation of a user account for using extended functions on the website. Registration takes place voluntarily and can be revoked at any time or the user data is deleted. Legal basis your consent is accorded with the European data protection requirements from Art. 6 Para. 1 lit. a GDPR.
Social sign-in & social login
In addition to manual registration, we offer you the opportunity to register directly with your existing user account of a social network of selected providers.
As Protective measure If the data entered by you is transmitted via an encrypted connection of the respective platform. We do not use the registration to access personal data such as friend lists or contacts or save them for our own purposes. There is no permanent link between your user account and the user account on Facebook and Google. We are not aware of which data the social networks records in the course of the registration or how data is linked. You can find more details in the data protection declarations of Facebook (https://de-de.facebook.com/policy.php) and Google (https://policies.google.com/privacy?hl=de). Purpose The requested data is registered via an existing user account for using extended functions on the website. Registration via the social networks is voluntary and can be revoked at any time or the user account can be canceled. Legal basis is your consent in accordance with the European data protection requirements from Art. 6 Para. 1 lit. a GDPR.
Data transfer
For the fulfillment of the contract in accordance with Art. 6 Para. 1 S. 1 lit. b GDPR, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. Depending on which payment service provider you select in the order process, we provide the payment data collected for this to handle payments to the payment service provider commissioned by us and, if necessary, to the selected payment service. In some cases, the selected payment service providers also collect this data themselves if they create an account there. In this case, you must register with your access data to the payment service provider in the order process. In this respect, the data protection declaration of the respective payment service provider applies.
Data transfer to shipping service providers
If you have given us your express consent during or after your order, we will pass on your email address and telephone number to the selected shipping service provider based on Art. 6 Para. 1 S. 1 lit. a GDPR so that this Delivery for the purpose of the delivery announcement or vote can contact you.
The consent can be revoked at any time by a message to the contact option described below or directly compared to the shipping service provider at contact address listed below. After revocation, we delete your data provided for this, unless you have expressly consented to further use of your data or we are reserved for a usage of data that is legally permitted and about which we inform you in this declaration.
DHL Express Germany GmbH
Heinrich-Brüning-Str. 5
53113 Bonn
Germany
Newsletter
If you are interested in news about our company or our product, you can register for our newsletter. You will then receive an email in which you have to click on a link to confirm the receipt of the newsletter. We then save your email address until you unsubscribe from the newsletter. In every email from our newsletter, there is a corresponding link for deregistration. The newsletter is delivered by a specialized service provider.
As Protective measure Let us ask the so-called "double opt-in" to ensure that the registered email address actually belongs to you. Furthermore, we have a data protection contract (order processing) with the commissioned service provider (Cleverreach Cleverreach GmbH & Co. KG Schafjückenweg 2, 26180 Rastede, Germany). Purpose The data collection is the delivery of the newsletter to your personal email address in order to meet your desire for news about our company or our products. Legal basis is your consent in accordance with the European data protection requirements from Art. 6 Para. 1 lit. a GDPR.
Post advertising and your right to object
In addition, we reserve the right to use your first and last names as well as your postal address for your own advertising purposes, e.g. about sending interesting offers and information about our products by letter post. This serves to protect our legitimate interests on an advertising address from our customers in accordance with Article 6 (1) sentence 1 lit. f GDPR.
As part of processing on our order, the advertising disposal is provided by a service provider to which we will pass on your data.
You can contradict the storage and use of your data for these purposes at any time by a message to the contact option described below.
Data use in payment processing
Cookies
Our website sometimes uses so -called cookies. Cookies are small text files that are usually stored in a folder of your browser. Cookies contain information about the current or last visit to the website:
Name of the website
Cookies expiry date
Any value
If cookies do not contain an exact expiry date, they are only stored in an intermediate and automatically deleted as soon as they close their browser or restart the device. Cookies with an expiry date also remain saved when you close your browser or restart the device. Such cookies are only removed for the specified date or when you delete them manually.
On our website we use the following three types of cookies:
Required cookies (we need these, e.g. to correctly display the website for you and to save certain settings)
Functional and performance-related cookies (these help us to evaluate technical data from your visit and thus avoid error messages)
Advertising and analysis-related cookies (these ensure that advertising is displayed for shoes if you have searched for shoes beforehand)
You can configure, block and delete cookies in the settings of your browser. If you delete all cookies of our website, some functions of the website are not presented correctly. Buerger.de/bsifb/feimfahlungen/einichtungsoftware/ Einrichtungbrowser/ Security Mass/cookies/cookies_node.html
Usercentrics consent management platform
On our website we use the Usercentrics Consent Management Platform ("Usercentrics") to inform you about the technologies that we use on our website, as well as to obtain, manage, manage, manage and to obtain your personal data by these technologies document. In accordance with Art. 6 Para. 1 Sentence 1 Lit. C GDPR, this is necessary to fulfill our legal obligation in accordance with Art. 7 Para. 1 GDPR to be able to prove your consent to the processing of your personal data that we are subject to. The Usercentrics approval service is an offer from Usercentrics GmbH, Rosental 4, 80331 Munich, which processes your data on our behalf. When visiting our website, the Usersentrics web server stores a so-called server log file, which also contains its anonymized IP address, date and time of the visit, device and browser information as well as information on your consent behavior. Your data will be deleted after three years, unless you have expressly consented to further use of your data in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR or we are reserved for an additional data usage that is legally permitted and via the we inform you in this explanation.
DoubleClick-Cookie
Insofar as you have given your consent in accordance with Art. 6 Para. 1 S. 1 Lit. a GDPR, this website uses the so-called double-click cookie as part of the application of Google Analytics (see below) for advertising purposes, which a recognition of your browser enables other websites to visit. The information automatically generated by the cookie about visiting this website is usually transferred to a Google server in the USA and stored there. The IP address is reduced by activating IP anonymization on this website before the transmission within the member states of the European Union or in other contracting states of the agreement via the European Economic Area. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there. The anonymized IP address transmitted by your browser as part of Google Analytics is not merged with other Google data. Google will use this information to compile reports on website activities and to provide other services associated with website usage. Google will also be transferred to third parties if necessary, provided that this is required by law or if third parties process this data on behalf of Google. At the appropriate continuation and end of the use of Google DoubleClick by us, the data collected in this context will be deleted.
Google Double Click is an offer from Google Ireland Limited, a company based on Irish law and operated company based in Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de). Insofar as information is transmitted to Google server in the USA and stored there, the American Society Google LLC is certified under the EU-US-Privacy Shield. A current certificate can here be viewed. Due to this agreement between the United States and the European Commission, the latter has determined an appropriate level of data protection for companies certified under Privacy Shield.
You can revoke your consent at any time with effect for the future by using the double-click cookie about this link deactivate. You can also use the Digital advertising Alliance Inform about the setting of cookies and make settings. Finally, you can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. The functionality of our website can be restricted when not accepting cookies.
Use of Google (Universal) Analytics for web analysis
Insofar as you have given your consent in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR, this website uses Google (Universal) Analytics for the purpose of website analysis. The web analysis service is an offer from Google Ireland Limited, a company based on Irish law and operated company based in Gordon House, Barrow Street, Dublin 4, Ireland. ((www.google.de). Google (Universal) Analytics uses methods that enable an analysis of the use of the website by you, such as cookies. The automatically raised information about your use of this website is usually transferred to a Google server in the USA and stored there. By activating IP anonymization on this website, the IP address is shortened before the transmission within the member states of the European Union or in other contracting states of the agreement via the European Economic Area. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there. The anonymized IP address transmitted by your browser as part of Google Analytics is generally not merged with other Google data. At the appropriate continuation and end of the use of Google Analytics by us, the data collected in this context will be deleted.
Insofar as information is transmitted to Google server in the USA and stored there, the American Society Google LLC is certified under the EU-US-Privacy Shield. A current certificate can here be viewed. Due to this agreement between the United States and the European Commission, the latter has determined an appropriate level of data protection for companies certified under Privacy Shield.
You can revoke your consent at any time with effect for the future by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de. This prevents the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google.
As an alternative to the browser plugin, you can click this link to prevent recording by Google Analytics on this website in the future. An opt-out cookie is stored on your end device. Delete your cookies, you will be asked again to grant your consent.
Insofar as you have given your consent in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR, this website also uses Google Signals. This is an expansion function of Google Analytics that enables a so-called "cross-device tracking". This means that as far as your internet-enabled devices are linked to your Google account, Google can create reports on usage behavior (in particular the cross-device user numbers), even if you change your device. For this purpose, Google uses data if you have activated the "Personalized Advertising" setting in your Google account.
The processing of personal data does not take place by us, we only receive statistics created on the basis of Google Signals.
You can revoke your consent at any time with effect for the future by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de . This prevents the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google. You can also deactivate the “Personalized Advertising” setting in your Google account. You can find details here.
Google Fonts
Google Fonts (https://fonts.google.com) by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA) are used to visually improve the typeface. These fonts are transferred and activated to the memory folder of your browser when you call this website or other websites. If this is not supported, the text on the website is only displayed in a standard font. To make this possible, a request to domains such as fonts.googleapis.com or fonts.gstatic.com is sent, which contains your IP address for technical reasons. However, your data will not be merged with other data or attributed to you.
As Protective measures If we have assured that the calling of Google's collecting collection does not merge the data with other Google, e.g. if you have a Google user account. English information on data protection at Google Fonts confirm this (https://developers.google.com/fonts/faq). In addition, the high security standards of the Google Platform and the associated data protection declaration from Google (http://www.google.com/intl/de-de/privacy) apply. Since Google is based in the USA and thus a so -called third country, further guarantees are required to ensure an appropriate European data protection level. Google has been certified under the so-called EU-US Privacy Shield and thus demonstrated a corresponding data protection level (https://www.google.de/policies/privacy/frameworks/).
Purpose The data transmission is the correct presentation of the fonts in the form we set. The IP address is required to connect to the Google servers to download the collecting collection if it is not already saved on the end device. Legal basis is the so -called legitimate interest, which was checked for persecution of the purpose and in the context of the aforementioned protective measures and in accordance with the European data protection requirements from Art. 6 Para. 1 lit. f GDPR.
Google Tag Manager
We use Google Tag Manager, a service of Google Ireland Limited, Google Building Gordon House, Barrow St, Dublin 4, Ireland ("Google"). With the help of Google Tag Manager, website tags can be managed via a surface.
According to Google, the Google Tag Manager is a cookie -free domain that does not collect any personal data. Google Tag Manager ensures the triggering of other tags, which in turn collect data. Google Tag Manager does not access this data. If a deactivation has been made at the domain or cookie level, it remains for all tracking tags that are implemented with Google Tag Manager.
You can find more information on data protection from Google's data protection declaration: https://policies.google.com/privacy?hl=de&gl=de
Legal basis Your consent in accordance with Art. 6 Para. 1 lit. a GDPR, which can be explained as part of our cookie banners, is your consent. The consent can be revoked at any time via the Cookie administration.
Google Translate
We use the “Google Translate” service on our websites. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”).
With Google Translate, our website can be translated into different languages.
To this Purpose the browser you use must connect to the Google servers. This gives Google knowledge that our website has been accessed via your IP address. We have in the sense of Art. 6 Para. 1 lit. f GDPR a legitimate interest to provide your web offers in several languages.
Further information on Google Translate and the data protection declaration from Google can be found in the following links:https://www.google.com/intl/de/policies/privacy/.
More technologies
On our website, we may use other technologies (e.g. cookies, web analysis tools, online marketing tools, social plugins) that are not listed individually as part of this data protection declaration. Further information on these technologies and the respective legal basis can be found on the platform of our approval guards Usercentrics, which we have integrated on our website. You can reach the usercentrics platform by clicking on the fingerprint button in the lower left corner of the page.
Online marketing
Google ads remarketing
We advertise on Google Ads for this website in the Google search results and on the websites of third parties. Insofar as you have given us your consent in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR, the so -called remarketing cookie from Google is set when visiting our website, which automatically using a pseudonymous cookieid and on the basis of you Visited pages enables interest -based advertising. After the appropriate continuity and the end of the use of Google Ads remarketing by us, the data collected in this context will be deleted.
Any further data processing only takes place if you have agreed to Google that your web and app browser history of Google is linked to your Google account and information from your Google account is used for personalizing ads that you can use in the web see. If you are logged in on Google during the page visit to our website, Google uses your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, your personal data from Google is temporarily linked to Google Analytics data in order to form target groups.
Google Ads is an offer of Google Ireland Limited, a company based in Irish law and operated company based in Gordon House, Barrow Street, Dublin 4, Ireland (www.google.de). Insofar as information is transmitted to Google server in the USA and stored there, the American Society Google LLC is certified under the EU-US-Privacy Shield. A current certificate can here be viewed. Due to this agreement between the United States and the European Commission, the latter has determined an appropriate level of data protection for companies certified under Privacy Shield.
You can revoke your consent at any time with effect for the future by making the remarketing cookie about this link deactivate. You can also use the Digital advertising Alliance Inform about the setting of cookies and make settings.
Bingads
We also use Bing ADS, which collects and saved data from which usage profiles are created using pseudonyms. This is a service of the Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. This service enables us to track the activities of users on our website if they have reached our website via advertisements from Bing Ads. If you get to our website via such a display, a cookie will be placed on your computer. A Bing Uet Day is integrated on our website. This is a code through which some non-personal data is stored in conjunction with the cookie about the use of the website. This includes the length of stay on the website, which areas of the website have been called up and which display the users have reached the website. Information about your identity is not recorded. The information recorded is transferred to Microsoft servers in the USA and saved there for a maximum of 180 days. You can prevent the collection of data generated by the cookie and related to your use of the website and the processing of this data by deactivating the setting of cookies. As a result, the functionality of the website can be restricted.
In addition, Microsoft may be able to pursue your usage behavior over several of your electronic devices through so-called cross-device tracking and is therefore able to show personalized advertising on or in Microsoft website and apps. This behavior can be underhttp://choice.microsoft.com/de-de/opt-out deactivate.
You can find more information on Bing's analysis services on the Bing Ads website https://help.bingads.microsoft.com/#apex/3/de/53056/2
You can find more information on data protection at Microsoft and Bing in the data protection regulations of Microsoft https://privacy.microsoft.com/de-de/privacystatement
As Protective measures If the data is not evaluated on the basis of your person, but only on a statistical basis. We have also concluded a special data protection contract that prescribes the protection of your data by technical and organizational protective measures. Since Microsoft is based in the United States and thus a so -called third country, further guarantees are required to ensure an appropriate European data protection level. Microsoft has been certified under the so-called EU-US Privacy Shield and thus demonstrated a corresponding data protection level.
Purpose The use of bingads is the anonymized analysis of your usage behavior on our website. The knowledge gained from this helps to improve our offer. Legal basis is the so -called legitimate interest, which was checked for persecution of the purpose and in the context of the aforementioned protective measures and in accordance with the European data protection requirements from Art. 6 Para. 1 lit. f GDPR. In addition, an order processing contract was concluded in accordance with the requirements from Art. 28 GDPR.
Facebook Pixel, Facebook Custom Audiences and Facebook Conversion
Within our online offer, the so-called "Facebook pixel" of the social network Facebook, which from Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are based in the EU, Facebook Ireland Ltd. , 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland is used ("Facebook").
With the help of the Facebook pixel, Facebook is possible to determine you as a visitor to our online offer as a target group for displaying ads (so-called "Facebook Ads"). Accordingly, we use the Facebook pixel to notify the Facebook ADs that we have connected only that have shown that our online offer has been interested in our online offer or the certain characteristics (e.g. interests on certain topics or products that were visited based on the visited Websites are determined) that we transmit to Facebook (so -called "Custom Audiences"). With the help of the Facebook pixel, we would also like to ensure that our Facebook ads correspond to the potential interest of the users and do not have an annoying effect. With the help of the Facebook pixel, we can continue to understand the effectiveness of Facebook advertisements for statistical and market research purposes in which we see whether users have been forwarded to our website after clicking on a Facebook advertisement (so-called "conversion").
Facebook is processed by Facebook as part of Facebook's data usage guideline. Accordingly, general information on the presentation of Facebook ads in theFacebook data usage guideline. Special information and details on the Facebook pixel and its way of working are available inHelp area from Facebook.
Protective measure: EU-US-Privacy-Shield
Facebook is certified under the Privacy Shield Agreement And this provides a guarantee to comply with European data protection law.Legal basis: The Facebook Pixel and the storage of “conversion cookies” is based on Art. 6 Para. 1 lit. f GDPR. We have a legitimate interest in the analysis of user behavior in order to optimize both our website and our advertising. Objection
Although we register legitimate interests to use the Facebook pixel and to store “conversion cookies”, we offer opt-out opportunities. You can contradict the recording by the Facebook pixel and the use of your data to display Facebook ads. To set which types of advertisements are displayed within Facebook, you can call up the page set up by Facebook and thereFollow the information on the attitudes based on use -based advertising. The settings are platform independently, i.e. they are taken over for all devices such as desktop computers or mobile devices. They can also use the use of cookies that serve the range measurement and advertising purposesDeactivation page of the network advertising initiative And in addition the USAmerican website Aboutads.info or theEuropean website Youronlinechoices.com contradict.
Hotjar data protection declaration
We use Hotjar from Hotjar Limited (Level 2, St Julian’s Business Center, 3, Elia Zammit Street, St Julian’s Stj 1000, Malta) to statistically evaluate visitor data on our website. Hotjar is a service that analyzes the behavior and feedback from you as a user on our website by combining analysis and feedback tools. We receive reports and visual representations from Hotjar that show us where and how they “move” on our side. Personal data is automatically anonymized and never reach the Hotjar server. This means that you are not personally identified as a website user and we still learn a lot about your user behavior.
What is Hotjar?
As already mentioned in the upper section, Hotjar helps us to analyze the behavior of our side visitors. These tools that Hotjar offers include Heatmaps, Conversion Funnels, Visitor Recording, Incoming Feedback, Feedback Polls and Surveys (more information about this is available at https://www.hotjar.com/). Hotjar helps us to offer you better user experience and better service. On the one hand, it offers a good analysis of online behavior, on the other hand we also get good feedback on the quality of our website. In addition to all the analysis -related aspects, we of course simply want to know your opinion on our website. And that is exactly what is possible with the feedback tool.
Why do we use Hotjar on our website?
In recent years, the importance of user experience (i.e. user experience) has increased strongly on websites. And for good reason. A website should be structured in such a way that you feel comfortable as a visitor and just find your way around. Thanks to the analysis tools and the feedback tool from Hotjar, we can make our website and our offer more attractive. The Heatmaps from Hotjar prove particularly valuable for us. Heatmaps is a form of representation for the visualization of data. Through the Heatmaps from Hotjar, for example, we see very well what you like to click, tap and scroll.
What data is saved by Hotjar?
While you surf through our website, Hotjar automatically collects information about your user behavior. In order to be able to collect this information, we have installed our own tracking code on our website. The following data can be collected via your computer or your browser:
- IP address of your computer (is collected in an anonymous format and saved)
- Screen size
- Browser information (which browser, which version etc.)
- Your location (but only the country)
- Your preferred language setting
- Visited websites (subpages)
- Date and time of access to one of our subpages (websites)
In addition, cookies also store data that are placed on your computer (usually in your browser). No personal data is collected in it. Basically, Hotjar does not pass on any collected data to third parties. However, Hotjar expressly points out that it is sometimes necessary to share data with Amazon Web Services. Then parts of your information are stored on their servers. However, Amazon is bound by a confidentiality obligation not to disclose this data.
Only a limited number of people (Hotjar employees) have access to the stored information. The hotjar servers are protected by firewalls and IP restrictions (access only approved IP addresses). Firewalls are security systems that protect computers from undesirable network access. They should serve as a barrier between the safe internal network of Hotjar and the Internet. Hotjar also uses third -party companies, such as Google Analytics or Optimizely. These companies can also save information that your browser sends to our website.
The following cookies are used by Hotjar. Since we are on the cookie list from the data protection declaration of Hotjar athttps://www.hotjar.com/legal/policies/cookie-information There is not an exemplary value for every cookie. The list shows examples of hotjar cookies used and does not claim to be complete.
Surname: Ajs_anonymous_id
Value:%2258832463-7ceE-48ee-B346-A195F18B06C3%22331609420472-5
Purpose of use: The cookie is usually used for analysis purposes and helps with the counting of visitors to our website by watching whether they have ever been on this page.
Expiry Date: after a year
Surname: Ajs_group_id
Value:0
Purpose of use:This cookie collects data on user behavior. Based on similarities from website visitors, this data can then be assigned to a specific group of visitors.
Expiry Date: after a year
Surname: _hjid
Value:699ffb1c-4bfb-483F-BDE1-22CFA0B59C6C
Purpose of use:The cookie is used to maintain a hotjar user ID that is clear for the website in the browser. In this way, user behavior can be assigned to the next visits of the same user ID.
Expiry Date: after a year
Surname: _hjminimized polls
Value: 462568331609420472-8
Purpose of use: Whenever you minimize feedback Poll Widget, Hotjar sets this cookie. The cookie ensures that the widget remains really minimized if you surf on our pages.
Expiry Date: after a year
Surname: _hjincludedin sample
Value: 1
Purpose of use: This session cookie is set to inform Hotjar as to whether they are part of the selected people (sample) who are used to create funnels (funnels).
Expiry Date: after a year
Surname: _hjClosedsurveyinvites
Purpose of use: This cookie is set when you see an invitation to a feedback survey via a pop-up window. The cookie is used to ensure that this invitation only appears once for you.
Expiry Date: after a year
Surname: _hjdonepolls
Purpose of use: As soon as you end a feedback "question and answer session" with the so-called feedback Poll Widget, this cookie is set in your browser. Hotjar prevents you from receiving the same surveys again in the future.
Expiry Date: after a year
Surname: _hjdonetesterwidgets
Purpose of use: This cookie is used as soon as you specify your data in the "Recruit User Tester Widget". With this widget we want to hire you as a tester. So that this form does not appear again and again, the cookie is used.
Expiry Date: after a year
Surname: _hjminimized tester widgets
Purpose of use: This cookie is set so that the “Recruit user tester” really remains on all of our page as soon as you have minimized it.
Expiry Date: after a year
Surname: _hjshownfeedbackmessage
Purpose of use: This cookie is set if you have minimized or supplemented the incoming feedback. This happens so that the incoming feedback is immediately loaded as minimized when navigating to another page on which it should be displayed.
Expiry Date: after a year
How long and where are the data saved?
We have installed a tracking code on our website that is transferred to the Hotjar servers in Ireland (EU). This tracking code contacts Hotjar servers and sends a script to your computer or end device with which you access our site. The script collects certain data in terms of its interaction with our website. This data is then sent to the Hotjar servers for processing. Hotjar has imposed a 365-day data storage period. This means that all data that Hotjar has collected and is older than a year are automatically deleted.
How can I delete my data or prevent data storage?
Hotjar does not save any personal data from you for the analysis. The company even advertises with the slogan "We Track Behavior, Not Individuals" (so "We track user behavior, but no identifiable, individual data). You also always have the option of preventing your data. To do this, you just have to go to the "Opt-out page"Go and click on" Deactivate Hotjar ". Please note that deleting cookies, the use of the private mode of your browser or the use of another browser leads to collecting data. You can also activate the "Do Not Track" button in your browser. In the Chrome browser, for example, you have to click on the three bars at the top right and go to "Settings". There you will find the option "Send a" do not Track "request" in the "Data protection" section "With browser access. Now you only activate this button and no data from Hotjar will be collected.
More details on the data protection guideline and which data are recorded in what type by Hotjar can be found on https://www.hotjar.com/legal/policies/privacy?tid=331609420472.
Social media
Our online presence on Facebook, Twitter, YouTube, Instagram, LinkedIn
Our presence on social networks and platforms serves better, active communication with our customers and interested parties. We provide information about our products and ongoing special campaigns.
When visiting our online presences on social media, your data for market research and advertising purposes can be automatically collected and saved. This data is created using pseudonyms so -called usage profiles. These can be used to switch advertisements inside and outside the platforms that allegedly correspond to their interests. For this purpose, cookies are usually used on your end device. In these cookies, the visitor behavior and the interests of the users are stored. According to Art. 6 Para. 1 Lit. f. GDPR, this serves to protect our legitimate interests on an optimized presentation of our offer and effective communication with customers and interested parties. If you are asked by the respective social media platform operators for consent (consent) to data processing, e.g. with the help of a checkbox, the legal basis for data processing is Art. 6 Para. 1 lit. a GDPR.
Insofar as the aforementioned social media platforms have their headquarters in the USA, the following applies: The European Commission has an adequacy decision. This goes back to the EU-US Privacy Shield. A current certificate for the respective company can here be viewed.
The detailed information on the processing and use of the data by the providers on their pages as well as a contact option and their relevant rights and setting options to protect your privacy, in particular opposition options (opt-out), can be found in the provider linked below. If you still need help in this regard, you can contact us.
Facebook: https://www.facebook.com/about/privacy/
Data processing takes place on the basis of an agreement between jointly responsible in accordance with Art. 26 GDPR, which you here can see.
Further information on data processing as part of the visit of a Facebook fan page (information about Insights data) can be found here.
YouTube video plugins
Contents of third providers are integrated on this website. This content is provided by Google LLC ("provider").
YouTube is operated by the Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA ("Google").
The extended data protection setting is activated for videos from YouTube that are integrated on our site. This means that no information from website visitors can be collected and saved on YouTube, unless they play the video. The involvement of the videos serves to protect our legitimate interests on an optimal marketing of our offer in accordance with Article 6 (1) sentence 1 lit. f GDPR.
The purpose and scope of the data collection and the further processing and use of the data by the provider as well as your rights and setting options for the protection of your privacy can be found in the data protection information from Google http://www.google.com/intl/de/+/policy/+1button.html.
Google/ YouTube: https://policies.google.com/privacy?hl=de
Twitter: https://twitter.com/de/privacy
Instagram: https://help.instagram.com/519522125107875
LinkedIn: https://www.linkedin.com/legal/privacy-policy
Opportunity possibility (opt-out):
Facebook: https://www.facebook.com/settings?tab=ads
Google/ YouTube: https://adssettings.google.com/authenticated?hl=de
Twitter: https://twitter.com/personalization
Instagram: https://help.instagram.com/519522125107875
LinkedIn: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out
Pinterest
Pinterest.com use on our website. Pinterest.com is a Pinterest service, Inc., 808 Brannan St, San Francisco, CA 94103, USA. With the integrated "PIN IT" button on our site, Pinterest receives the information that you have accessed the corresponding page of our website. If you are logged in at Pinterest, Pinterest can assign this visit to our Pinterest account on our website and thus link the data. The data transmitted by clicking the "PIN IT" button are saved by Pinterest. For the purpose and scope of the data collection, its processing and use as well as your rights and setting options to protect your privacy, you will receive further information in the Pinterest data protection information youhttp://pinterest.com/about/privacy/ can call up.
In order to prevent Pinterest from being able to assign your Pinterest account to Pinterest, you must unsubscribe from your Pinterest account before visiting our website.
Tiktok
The TikTok social media application is an international video portal. According to the data protection declaration, TIKTOK Technology Limited ("TikTok Ireland") and Tikok Information Technologies UK Limited ("TikTok UK") is responsible for the processing of personal data. In the data protection declaration, there is usually a short time from "Tikkok", "we" or "us".
If you have granted an advertising consent, TikTok will use your data to display personalized advertising.
Legal basis: The personalized advertising, which shows you Tikok, is based on your consent. In addition, Tikkok processes the data of the users on the basis of a contract (Art. 6 Para. 1 Sentence 1 letter b GDPR), as a result of a weighing of interests (Art. 6 Para. 1 Sentence 1 (f GDPR) or for fulfilling legal obligations (Art. 6 Para. 1 Sentence 1 letter C GDPR). Consolidations can be revoked by the user and the processing based on a weighing interest can be objected to in accordance with Art. 21 GDPR. For details, please refer to the data protection declaration and the terms of use of TikTok.
Purpose: TIIKTOK processes personal data for various purposes, including for the provision of his services, in order to be able to notify users about changes in the services in order to be able to offer users support so that users can share it with other users , for the development of new services or to fulfill legal obligations.
Among other things, TikTok collects the following data about its users: profile data, user contents and usage data, location data, information about the respective contacts/ friends.